Built in the vision of streamline modernism and art deco in 1941, the Vogue Theatre has become a hotspot in the heart of Vancouver’s entertainment district—a region known for its progressive hospitality and historic charm. “It’s a national registered historic site in Canada,” says Matt Friesen, general manager of the theater. While it is primarily a concert venue hosting artists such as Steve Lacy and Steve Earle & The Dukes, the Vogue’s nearly 10,000 square feet of space and mission to offer the utmost friendly customer service makes it a perfect venue for your next event.
The Vogue’s curved lighting features and eclectic lobby carpeting with a touch of retro flair point directly to the theater’s architectural and design inspiration. The theater can seat 586 on the main floor, 211 on the lower balcony, and 336 on the upper balcony. The lobby is home to a bar, box office, and merchandise area. The mezzanine level of the lobby has an additional bar, and backstage is home to seven dressing rooms and a catering area. Event rentals also include the use of house sound and lighting systems, along with coat check and a full-sized movie theater screen.
While the Vogue “would have been a very futuristic building [in 1941],” says Friesen, the theater is in the process of restyling its image. “[We’re looking to be] less hung up on this kind of ‘old theater on theater row,’ and more focused on latching onto that progressive element, the architectural language, and the essence of the theater.”
Owned and operated by MRG Live, the Vogue works with clients to ensure each event aligns with the space and mission of the theater—if planners are looking for a different sized space or aesthetic, MRG also operates other venues in Vancouver clients can look into including The Imperial Theatre (a multipurpose boutique theater), The Biltmore Cabaret (a venue capturing musical tradition), and The Yale Saloon (a location rooted in Southern hospitality).
“We have such an interesting mix of venues and hospitality spaces. We can accommodate many different group sizes and transform each space to all your event needs,”says Carley Stewart, event sales manager for western Canada with MRG.
She notes that the Vogue is one of the last remaining venues on Vancouver’s Theatre Row, so if you’re looking for an authentic, historic, Canadian experience, this distinguished setting will provide just that.