Expert Advice

Expert Advice

-Expert Advice-
BY Cheryl Reid-Simons
 
-Expert Advice-
BY Heather Teegarden, CSEP

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ILEA Seattle President’s Ode to the Event Industry

If you attended the Emerald City Applause Awards on March 22, you were treated to a wonderful tribute to the meetings industry by the outrageously talented Melissa Jurcan, president of ILEA Seattle. If you didn’t, don’t worries—here are Melissa’s inspiring, entertaining and spot-on words of wisdom:
 
I am excited to have the opportunity for our chapter to bring our industry together tonight.
 

The Ever-Expanding Planning Checklist

Guest safety has always been a top concern for meeting planners, but now, in addition to planning for “natural disasters” or “force majeure,” they have even more considerations, such as terrorist threats/activities, environmental impact, data security and privacy and guests’ overall well-being. Here are some things to consider when planning your next convention or conference.
 
First Things First

5 Tips for Improving Your Presentations

Several years ago, determined to confront my fear of public speaking, I entered a local Moth competition. The Moth shows are held throughout the country and presented nationally on The Moth Radio Hour on more than 450 stations. The local events require you to tell a story based on a theme in five minutes with absolutely no notes. 

What Planners Should Never Overlook with Outdoor Events

“I think one frequently overlooked item is shade. Whether that means sunshades, umbrellas or tents, you can’t underestimate the need for protection from the sun. People often get so excited for the spring/summer season in the Pacific Northwest that they can overlook how hot it gets in direct sunlight. On those extra-steamy days, it even can be necessary to place a couple of misters here and there for extra relief.  

Expert Advice for Creating or Submitting Requests for Proposals

Whether you're designing a request for proposal (RFP) to send to possible vendors or answering one from a potential client, the process can be daunting. So Northwest Meetings + Events asked a vendor and a planner for tips on making sure the proposal is clear, concise and, most importantly, effective.

Designing a Request for Proposal

Behind-the-Scenes of a Typical FAM Trip

A well-executed familiarization (FAM) trip—just like a well-planned event—belies the months of strategizing, behind-the-scenes coordination and, quite frankly, sheer fortitude that goes into its planning. But behind every flawlessly timed afternoon of venue tours or masterfully planned zip-lining adventure is a convention and visitors bureau (CVB) staff whose 24/7 smiles mask the around-the-clock effort it takes to pull it all off.

We asked representatives from two regional CVBs to share their secrets to planning a successful and productive fam trip.

#stellar event status

Social media has drastically changed since I was in college. Thanks to Instagram, Twitter and FB, the hashtag symbol is becoming a larger topic when it comes to following, reporting and engaging with companies, friends or events. I personally love following the buzz during events that I cannot attend via hashtags. Savvy event planners can use hashtags to help our industry and business grow.

Experts Weigh in on the Good & Bad of SWAG Bags

SWAG: We all get it (hence the acronym: stuff we all get). But do we really want all of the “it” that we get? We asked event planners and hospitality insiders to share with us their best and worst SWAG items—what they keep on hand and what gets tossed in the bin.

Best: Items that are useful, such as power banks, TSA liquids bags and thumb drives.
Worst: Toys/trinkets that end up in the waste; candy and snacks. (Don’t we get enough at the show?)

Get the Most out of Your Awards & Success with These 5 Tips

Congratulations! You’ve landed a coveted industry award. You’re at the top of your game. Besides hanging your award on the wall or placing it in a place of prominence, what can you do to celebrate your achievement and use it to support marketing and recruitment efforts?

Here are five tips to extend the life of your industry recognition and gain more publicity. 

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